MAMEHA is revolutionary skincare brand that uses the natural power of nutrition to unlock lifelong skin vitality. Their unique 7 daily serums are completely free of chemicals and preservatives and contain only fresh, organic ingredients and naturally occurring compounds, derived from the purest sustainable sources which nourish the skin at a core cellular level, providing the comprehensive array of nutrient molecules vital for DNA repair, cellular regeneration and optimum beauty.
The Mameha holistic approach extends to all aspects of the brand. Their packaging is made with 100% recyclable materials including the coated glass refillable bottles and the 3D printed biocompatible silicon travel case designed by Ross Lovegrove studio.
We worked with founder, former Olympic gymnast Ila Colombo on branding, packaging and digital. We wanted to create a clean and simple identity that encompassed the brands values. The word MAMEHA has seven stems, one for each day of the week and therefore each serum, we placed seven dots spaced at the points of each stem to create a marque similar to a DNA strip. The word marque was designed with clean straight lines and is adaptable to fill the space in which it exists. Packaging is clean white with blind embossing and minimal print. The product is available for pre-order for first deliveries early 2021.
Styled photography by Andy Carson.
Set by JamStudio