Talea Beer Co
—Time For Wine
About the project
With the growth of their New York taprooms Talea added a range of wines to their catalogue exclusively available in their brick and mortar locations to test the category. We leveraged the existing brands playful, eye-catching signature bold graphic shapes and colours to create a natural extension of the growing brands offer. White, Red, Rosé and Orange wines are available in all Talea's New York taprooms.
Sectors
- Food & Beverage
- Restaurant & Bar
Services
- Branding
- Art direction
- Packaging
What they say
John has been instrumental in building our brand identity and ensuring consistency of message and aesthetic. We started working with John before we had finalized our brand name and first products. Now, seven years later, hundreds of SKUs, and with an ever-growing scope, he continues to delight us. John helped us articulate our brand and create a visual identity and language that continues to succeed on the shelves of Whole Foods and Trader Joe's, as well as in our five brick and mortar locations. I love that he is always game for new product extensions or designing small but meaningful details. When doing collaborations with brands like Tabasco and Olipop, our partners are always impressed by his work. I firmly believe we would not have had as much success without John as a partner. Any brand who he brings on is incredibly lucky to have him in their corner.
Tara Hankinson & LeAnne Darland – Co-Founders TALEA BEER Co